Prof. Samuel Kwaku Bonsu – Rector


Prof. Samuel K. Bonsu (PhD, University of Rhode Island) prior to his appointment, was the Dean of the Ghana Institute of Management & Public Administration (GIMPA) Business School, Accra, Ghana.

He was born in Ghana, where his interest in markets, culture, and socio-economic development was nurtured. He has transformed this interest into something of a career that has been supported mainly by the Schulich School of Business, York University, Toronto, Canada, and the Social Science & Humanities Research Council (SSHRC), Canada.

He maintains research interests in Consumer Cultures, Socio-Economic Subjectivities in Contemporary Markets, especially as they relate to Africa and Diaspora experiences that inform theoretical developments.

Prof Bonsu has taught marketing and consumer behaviour at the bachelor’s, master’s, and doctoral levels at various universities around the world.

He has been a Visiting Professor and Resident Scholar at several universities, including L’Université Lille 2 Droit et Santé, Lille, France; Hanken School of Economics, Helsinki, Finland; International University of Business Agriculture and Technology (IUBAT), Dhaka, Bangladesh and the Kwame Nkrumah University of Science and Technology, Kumasi, Ghana.

His works have been published in some of the most respected academic journals, including the Journal of Consumer Research, Journal of Consumer Culture, and the Journal of Contemporary Ethnography.

He is the immediate past President of the International Society for Markets and Development (ISMD), a society that brings together scholars and practitioners of development. He has been a member of the Association for Consumer Research, International Association for African Business & Development, and American Marketing Association.